meet our
Managing Directors

The Team That Makes Extraordinary Exits™ Possible

Vince Willis

Managing Director

Vince Willis is a Managing Director at STS Capital Partners with over 35 years of experience as an entrepreneur, c-suite executive, advisor, and investor. His experience includes sourcing, negotiating, financing, and executing deals to enable successful exits through sales to strategic buyers. Vince is known for passionately and skillfully navigating critical inflection points, including distressed debt situations, having completed over 30 strategic transactions as a principal or advisor throughout his career.

Vince Willis

Prior to STS, Vince served as COO of Infinite Blue, a leading provider of operational resilience software trusted by global enterprises, including four Fortune 10 companies. His extensive expertise spans sectors such as consumer package goods, information technology, medical devices, defense, commercial aviation, specialty foods, and construction, with notable contributions to companies such as Driveline Retail, Infinite Blue, Ritter Foods, Drexel Foods, and ER Stuebner.​

Vince’s achievements include transforming Storecast Merchandising Company, a former Comcast division, from an unfiled bankruptcy with very poor prospects for restructuring into a thriving national business exceeding $100 million in revenue and employing over 10,000 people, ultimately successfully exiting. During his time at Storecast, he refinanced troubled debt, raised multiple rounds of debt and equity capital, completed seven strategic transactions, and generated over $1 billion in service program revenue with leading global consumer goods and retail brands, including Albertson’s, General Mills, Procter & Gamble and Walmart.​ His career has been defined by an innate ability to marshal resources quickly, analyze complex challenges, and deliver innovative solutions.

Vince is a Trusted Advisor, having trained with Charles Green, the creator of the Trust Quotient Indicator and author of Trust-Based Selling. His civic involvement includes leadership roles with Adopt-a-Pig, Malvern Prep, the University of Notre Dame, Ohio Wesleyan University, and the Young Presidents’ Organization.​

Vince earned his MBA, with distinction, from Harvard University, his JD from the University of Pennsylvania School of Law, and his BBA with high honors from the University of Notre Dame. He is licensed as both a certified public accountant, having started his career at Deloitte, and an attorney by the Commonwealth of Pennsylvania (licenses currently inactive).​

Featured

Thought Leadership

Building for an Extraordinary Exit™ Starts on Day One

September 15, 2026

Founders rarely begin building a business with an exit in mind.  The early years are consumed by proving an idea, winning customers, preserving cash and creating momentum. Decisions about governance…

In the News

The Buyer You Never Saw Coming

September 11, 2026

Press Releases

Barry brown is Appointed by STS Capital Partners as Vice President of Business Development

September 9, 2026

STS Capital Partners is pleased to announce the appointment of Barry Brown as Vice President, Business Development. In this role, Barry is responsible for expanding the firm’s relationships with busin…

Featured

In the News

How to sell your business without losing your legacy

August 31, 2026

Many owners assume a strong exit is just about price. But learning how to sell your business without losing your legacy takes more than a good valuation, it takes a deliberate process that protects th…

Featured

Podcasts & Videos

What is Your Business Really Worth to the Right Buyer?

August 25, 2026

A Podcast with STS Founder & Chairman Rob Follows on Finding the Hidden Value in Your Business

Thought Leadership

Why Great Companies Fail to Sell

July 16, 2026

The quality of a business is rarely the sole determinant of a successful transaction. More often than many founders realize, the outcome is shaped by whether the business is introduced to the buyers w…

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